Everyone’s buzzing about the cross channel customer experience. More and more companies are offering a variety of channels through which people can get information, make purchases and accomplish tasks.
Technology now allows customers to start a transaction in one channel – say a website, continue in another – a contact center, and finish in a third – an SMS with the information. While many organizations consider, and likely manage these as distinct areas, ideally, your customer should ‘experience’ one company. Preferably with a consistently positive experience encouraging brand loyalty and promotion.
Unify the channels with one look, one voice and one answer so no matter how customers and potential customers contact you, or how you reach out, they connect your company with a great customer experience!
We’d be happy to discuss your goals! Get in touch at Info@WalshMedia.com or 1-800-454-6453.
